Power pop New wave music
the jam in concert in newcastle during trans-global unity tour in march 1982
power pop continued guitar-based, singles-oriented british invasion sound of mid-1960s 1970s , present day. although name power pop had been around before punk (it believed have been coined pete townshend in 1967) became associated new wave when bomp , trouser press magazines (respectively in march , april 1978) wrote cover stories touting power pop sound continue new wave s directness without negativity associated punk. cheap trick, romantics, records, shoes, motors, ones, plimsouls, db s, beat, xtc, vapors, 20/20 , squeeze groups found success playing style. jam prime example of mod sensibility of british power pop. end of 1979 backlash had developed against power pop in general, particularly in regards los angeles scene. skinny ties worn la power pop groups, epitomized knack, became symbolic of supposed lack of authenticity of genre. power pop s association genre later forgotten.
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